The Marketing Practice has been shortlisted for two Marketing Week Engage 2012 Awards.

This is the first year we have entered the awards and it’s brilliant to be recognised in a completely open national marketing field.

We have been shortlisted in the Business to Business and Market Research categories for the Reduced Cost and Complexity (RCC) campaign we created with O2. Following its joint venture with 2e2, the campaign positioned O2 as a partner who could join up clients’ communications and IT networks to facilitate new ways of working for employees and with customers.

There is more information on the campaign, (which also won Best Lead Nurturing Campaign 2011 at the B2B Marketing Awards last November) on the B2B Marketing website.

The awards ceremony will take place at the Grosvenor House Hotel, Park Lane, London, on Tuesday 22 May 2012 – keep your fingers crossed for us!

It’s been a fantastic year so far for new starters at The Marketing Practice. We’ve hired 21 people since September 2011 alone, and we plan to recruit another 14 by the end of August 2012.

Growth has come across all our teams – creative, data, lead generation and client services (which has grown by 50% this year and now has an average of around 5 people working for each client).

We’re interested in hearing from people from a wide variety of backgrounds who want to join a vibrant and dynamic team and be part of our continued success.

If you think you have what it takes, email careers@themarketingpractice.com

We are delighted to have won Best Lead Nurturing Campaign for the second year running at the B2B Marketing Awards. We were also runners-up for the Best Lead Generation and Best Use of Customer Insight awards.

For those of you not familiar with the awards, renowned for their long and eventful after show parties, The B2B Marketing Awards are designed to recognise excellence in the field of B2B marketing. Over 700 client-side and agency-based practitioners attended the B2B Marketing Awards 2010 gala dinner, which was held at The Honourable Artillery Company in central London.

The Best Lead Nurturing award was in recognition of our ‘Reduced cost and complexity’ campaign with O2, designed to establish them as a leader in joined up communications. Details of the winning campaign can be found here.

Details of last year’s winning entry on supply chain management for Oracle can also be seen here.