And, just as importantly, can it communicate the fact that it’s satisfied the business when it’s got there?

The Forrester blog for CIOs is arguing that “old IT” (famous for one size fits all and blowing the budget according to Forrester) is dead. The new IT (from a silo mentality to a cross-functional business technology enabler) is apparently gaining ground rapidly.

But Forrester still perceives a gap between the business’ expectations of IT, and the perceptions of IT in the enterprise. It thinks this gap stems from a lack of decent IT governance (meaning CIOs are playing catch up on expectations) and that IT-to-business relationships are not as solid as they could be (highlighting that IT is not actively managing its clients). The author claims that “defining and marketing the portfolio of business technology services are critical competencies, as they set the objectives for the business-IT communications.”

This chimes with a point that Wyeth’s CIO made at our recent S&M Forum event - that she has funded post-project internal marketing activity to ensure a wider understanding of that project within the business and celebrate the success of the newly implemented technology. Certainly worth building in to every post-live ABM plan.