Comments on: Backlash against IT reporting into CFO http://blog.themarketingpractice.com/leadgenengine/backlash-against-it-reporting-into-cfo 10 years, 10,000 campaigns: B2B marketing strategies that really drive sales Thu, 02 Feb 2012 23:24:48 +0000 http://wordpress.org/?v=2.8.4 hourly 1 By: Lydia Fletcher http://blog.themarketingpractice.com/leadgenengine/backlash-against-it-reporting-into-cfo/comment-page-1#comment-909 Lydia Fletcher Wed, 27 May 2009 10:11:56 +0000 http://blog.themarketingpractice.com/?p=964#comment-909 There's been a really interesting discussion about this on LinkedIn in the "CIOs.com: Chief Information Officer Network" group -- it's gotten 92 responses in the past two weeks (by far the most for any discussion in the group) and prompted some interesting debate. Clearly this is a hot topic! My favourite answer came from a head of business intelligence, who said that "rather than the reporting line it rather depends on the skills, abilities and knowledge of the CIO (and the person they report to, regardless of whether they are the CEO or CFO)." There’s been a really interesting discussion about this on LinkedIn in the “CIOs.com: Chief Information Officer Network” group — it’s gotten 92 responses in the past two weeks (by far the most for any discussion in the group) and prompted some interesting debate. Clearly this is a hot topic!

My favourite answer came from a head of business intelligence, who said that “rather than the reporting line it rather depends on the skills, abilities and knowledge of the CIO (and the person they report to, regardless of whether they are the CEO or CFO).”

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