We’ve been doing an increasing amount of bid support and win-based marketing work for clients in recent months.
With their strong understanding of positioning and presentation, B2B marketing departments complement the sales team’s skills are well placed to make a real impact on the outcome of a bid.
There’s a range of win-based activity you can undertake to support sales. We’ve a free powerpoint outlining the best of these - available from The Marketing Practice’s main site here.
