Tom Upfold, one of our very own senior copywriters, was invited to take part in a live, online Q&A with The Guardian this month on how to start a career in zoo keeping…only joking, copywriting.

He joined a panel of enthusiastic and experienced copywriters from around the UK to give their advice and opinion on questions put to them from budding copywriters looking to break into the industry.

Questions poised included: ‘What other worlds are copywriters used in other than marketing?’, ‘What should my portfolio comprise?’, ‘Is there any specific training or qualifications I should get?’ and ‘How do I go about getting work as a freelancer?’

The full discussion can be followed here – http://careers.guardian.co.uk/copywriting-careers – but Tom is always on hand to chat with anybody looking for an insight into life as a copywriter. Just email Tupfold@themarketingpractice.com.

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